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Web Development

Web development consulting means scoping, overseeing, and QA-ing custom website builds through a vetted partner network — so you get senior accountability on architecture, SEO requirements, and delivery without paying senior consulting rates for every line of code written.

Partner-delivered. Senior accountability without paying senior rates for build hours.

I've built websites for 20 years — everything from solo-operator sites to enterprise platforms. At this point my time is better spent on the marketing and measurement work that only I can do, while web builds get handed off to a vetted partner network I trust.

You get the benefit of my scoping, oversight, and QA. The build gets done efficiently by developers doing it every day. Nobody pretends to be what they're not.

Platforms my partners cover

  • WordPress — for content-heavy marketing sites, blogs, and custom plugins
  • Shopify and Shopify Plus — for D2C and ecommerce
  • Webflow — for design-forward marketing sites that the client team can edit
  • Next.js and React — for custom web apps and marketing sites with bespoke functionality
  • HubSpot CMS — for tight CRM and marketing automation integration

What my involvement looks like

  • Requirements and scope — I translate what your business needs into what a developer needs to build
  • Partner selection — matching your project to the right partner based on platform, timeline, and budget
  • Technical SEO requirements — schema, site architecture, Core Web Vitals, redirects, analytics setup — all specified up front so the build ships SEO-ready, not SEO-broken
  • Build oversight — I review progress, flag issues, keep the partner accountable to the spec
  • QA and launch — pre-launch testing, post-launch verification, 30-day support period
  • Handoff — documentation so your internal team can maintain the site going forward

Who it's for

  • Companies that need a new marketing site or ecommerce build and want to avoid the typical agency project hell
  • Existing Corriston Consulting clients who need a rebuild alongside SEO or marketing ops work
  • Companies that have been burned by dev shops that shipped beautiful sites with broken SEO underneath
  • Founders who need a senior operator between them and the developers

What I don't do

I don't write the code myself. For the kind of work most clients need, the partners in my network are faster and cheaper than I'd be, and they stay sharp on the platforms full-time. If you need a solo developer I can recommend one, but if you want a marketing-aware build handled, that's what this service is for.

Experience behind it

Built websites for clients for 20 years across every major platform. Currently shipping production software myself — Campaign Budget Optimizer launches May 2026 — so I know what a good build looks like, what to QA for, and how to spot a developer who's cutting corners.


Tell me what you need to build → — I'll tell you whether it's right for my partner network and what the scope and timeline would look like.

Frequently asked questions

Does Corriston Consulting build websites?

Yes, but through a vetted partner network rather than in-house. I scope, oversee, and QA the build while the partners handle the actual implementation. You get senior accountability without paying senior rates for build hours. Platforms covered include WordPress, Shopify, Webflow, Next.js, and HubSpot CMS.

Why is web development partner-delivered instead of in-house?

For most client builds, the partners in my network are faster, cheaper, and more specialized than I'd be — they do this work full-time and stay sharp on each platform. My time is better spent on the marketing work only I can do. The partner model gets you the quality without the consulting-rate billing on every code commit.

Does every client need a custom-built website?

No. Most clients are better served by a well-configured Shopify, WordPress, or Webflow site than a custom Next.js build. Custom builds are right when the business has specific integrations, unique workflows, or performance requirements that off-the-shelf platforms can't meet. I'll tell you honestly which one you need.

How long does a web development project take?

Timelines vary by scope. A marketing-site rebuild on Webflow or WordPress with 10-20 pages typically takes 4-8 weeks. A custom Next.js marketing site runs 6-12 weeks. Ecommerce builds on Shopify Plus or BigCommerce can run 8-16 weeks depending on catalog size and integration complexity. Every engagement includes a realistic timeline up front.

Will the site be SEO-ready when it launches?

Yes, SEO requirements are specified during the scoping phase — schema, site architecture, Core Web Vitals targets, redirects, analytics setup — so the build ships SEO-ready rather than needing an SEO audit six months later to fix what the developers missed.

How much does web development cost through Corriston Consulting?

Web development is priced through the partner network, not at consulting rates. A 10–20 page marketing site rebuild on Webflow or WordPress typically runs $8K–$20K. A custom Next.js site runs $15K–$40K. Shopify Plus ecommerce builds run $20K–$60K depending on catalog complexity and integrations. Every project starts with a scoping call and fixed-price estimate.

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