Corriston Consulting › corristonconsulting.com/services/seo/b2bB2B SEO
B2B SEO for SaaS, fintech, legal, and records management. Pillar content, alternative pages, case study SEO, and technical foundation.
SaaS › Fintech › Legal › Long Sales Cycle
Corriston Consulting › corristonconsulting.com/services/seo/ecommerceEcommerce SEO
Ecommerce SEO for D2C, Shopify, WooCommerce, and subscription brands. Category pages, product pages, schema, and technical foundation.
Shopify › WooCommerce › Category Pages
Corriston Consulting › corristonconsulting.com/services/seo/medicalMedical SEO
Medical SEO for dental, aesthetic, orthopedic, and multi-location practices. YMYL-compliant content, local SEO, and HIPAA-aware setup.
Local SEO › YMYL › HIPAA-Aware
Corriston Consulting › corristonconsulting.com/services/seo/ai-seoAI SEO / GEO
Get cited by ChatGPT, Perplexity, and Google AI Overviews. AI SEO and Generative Engine Optimization (GEO) consulting.
ChatGPT Citations › Perplexity › AI Overviews
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Frequently asked questions
What is SEO consulting?
SEO consulting is strategic and operator-level guidance on improving your site's organic search performance. It covers technical SEO, content strategy, on-page optimization, link acquisition, and increasingly, AI search optimization. Real SEO consulting includes implementation work, not just recommendations.
How long does SEO take to work?
Most SEO engagements show initial movement in 3-4 months and meaningful traffic impact in 6-9 months. Timelines vary by starting position, competitive landscape, and the amount of technical debt on the site. Engagements always include a realistic timeline set during the audit phase, not aspirational promises.
What's the difference between SEO for B2B, ecommerce, and medical practices?
The audiences, SERPs, conversion paths, and technical priorities are genuinely different. B2B SEO emphasizes pillar content and alternative pages for long sales cycles. Ecommerce SEO emphasizes category pages, schema, and technical foundation. Medical SEO emphasizes local SEO, E-E-A-T, and HIPAA-aware technical setup. Most consultants treat them as one; they're not.
What about AI SEO — is it replacing traditional SEO?
Not replacing — extending. Traditional SEO still drives the majority of organic search traffic. AI SEO captures a growing share that wasn't accessible through traditional methods, especially for younger buyers and complex research queries. Sites that do both well compound advantage; sites that ignore AI SEO are losing share quarter over quarter.
Can I do SEO in-house or do I need a consultant?
In-house SEO works if you have dedicated senior expertise and enough bandwidth for execution. Most mid-market companies have one of those but not both. Consultants are useful when you need senior strategy without hiring a senior headcount, when your team needs to learn from someone who's done it before, or when the work requires specialized knowledge your team doesn't have.
How much does SEO consulting cost?
SEO consulting runs $5K–$8K for a three-week audit, $15K–$50K for a scoped implementation project, and $10K–$18K/month for ongoing fractional Head of SEO work. The audit is the right starting point for most engagements — it scopes the actual work before committing to a longer engagement.
Is medical SEO priced differently from general SEO?
Yes. Solo and group medical practices typically operate on tighter marketing budgets than SaaS, fintech, or ecommerce accounts, so medical SEO engagements run at a lower tier: $4K–$7K for a local SEO and technical audit, $10K–$30K for implementation projects, and $5K–$10K/month for fractional work. Multi-location practices and DSO/MSO-backed networks scope higher because of operational complexity.
Is there a cheaper way to start?
Yes — an SEO audit is the lowest-risk entry point. Fixed price, three weeks, written report with prioritized fixes and a findings call. If the audit surfaces meaningful work, we can scope a project or fractional engagement. If it doesn't, the audit still stands alone as a useful diagnostic.